Mahindra to reopen bookings for its cheetah-inspired XUV500

After its popular Xylo MUV, Indian automobile manufacturer, Mahindra & Mahindra, launched the XUV500 in late 2011, a sports utility vehicle that was much-awaited. Its competitors include the likes of the Ford Endeavor and Toyota Fortuner so it’s no stretch of the imagination the league it’s in. Come June, and the company will be reopening bookings for its brand new cheetah-inspired XUV500 which saw its 9-month production capacity being sold out. Unlike some of the vehicles manufactured in India, the XUV is one that employs advanced technologies found in many foreign and premium vehicles such as anti-lock braking system and electronic brakeforce distribution.

Mahindra XUV500

On June 8th, fans of the large SUV can place orders all across India as well as the existing 19 cities the earlier XUV had been launched in. This will give potential buyers located in far flung areas a chance to own what is touted as one of the most stylish SUVs to be produced by an Indian manufacturer.

When the XUV was made available earlier, Mahindra is said to have received over 25,000 booking applications. The company then named 7,200 winning applicants through the XUV500 draw, an automated process. The car has also received rave reviews and has won numerous awards.

According to Pravin Shah, chief exec of Mahindra’s Automotive Division, the company was flooded with requests for reopening of bookings especially from cities not included in the list of 19 cities. As such, the cheetah-inspired SUV was ‘reproduced’ owing to consumer demand.

The XUV is a far better looking vehicle than the Xylo ever was. Less bulky and with sleeker lines, its front grille has a honeycomb design and jaw-like frames that look ready to pounce. The paw-styled door handles complement the overall lines and style of the SUV to turn the vehicle into one that looks ready and willing to take on bumpy Indian roads.